Call it a reimagining of the annual mid-May dog-and-pony open bar parade across Midtown Manhattan called the Upfronts.
Or, you can call it, as NBCUniversal is, “a new annual gathering designed to offer a global view of the insights, stories, entertainment, and technology connecting consumers to businesses.”
However you spin it, “ONE21” is set to combine “the magic of the media and entertainment industry with the strategic insights and solutions of a platform developer conference.”
