Pew: TV News Has Equal Affinity To Online Sources
The digital era is making its mark on local news. Nearly as many Americans today say they prefer to get their local news online as say they prefer to do so through the television set. That's according to a new Pew Research Center survey.
CBS, Viacom Soar On Renewed Merger Rumors
Viacom and CBS Corporation are reportedly ready to do what the German Democratic Republic and the Federal Republic of Germany began to discuss nearly 30 years ago: reunification. A report in a N.Y. tabloid sent both companies' shares soaring on Monday.
Addressable TV Ad Spend: Massive Four-Year Growth
The Video Advertising Bureau has released an in-depth guide for marketers analyzing all aspects of addressable TV—including investment projections and 10+ real-world case studies provided by companies including Xandr, Comcast Spotlight, Verizon Fios and Spectrum Reach.
Scripps Seeks Cash For Cordillera Capture
Thirty-two years after its formation, Cordillera Communications is ready to exit TV ownership. In October 2018, it revealed that Quincy Media is getting KVOA-4 in Tucson. Its other 15 stations are headed to Scripps for $521 million. Now, Scripps is exploring a way to pay.
Copyright Alliance: Steadfastly Against Any STELAR Move
The "unified voice of the copyright community" has written to both the House and Senate Judiciary Committees to express their opposition to the Satellite Television Extension and Localism Act Reauthorization (STELAR). But, could a DirecTV plan make STELAR obsolete?
A Video First: Streaming Tops MVPD Subscriptions Globally
Globally, the number of subscriptions to online video services reached 613 million, an increase of 27 percent in just one year. Subscriptions to online video services surpassed cable subscriptions for the first time in 2018.
Former Radio Exec Snares Sinclair GM Job
In the late 1990s, this individual was an account executive for Cumulus Media in Montgomery, Ala. From 2000-2014, she was associated with Radio Disney, rising to a sales and marketing VP. Now this independent consultant and author is set to run FOX Richmond.
A Hispanic Media Leader Inks New Nielsen TV Deal
The Hispanic-focused media company that presently leads in the all-important prime-time ratings race has just reached a long-term agreement for national and local TV ratings measurement with Nielsen.
Has Subscription OTT Growth Hit Its Peak?
Parks Associates' OTT video research finds household spending on subscription OTT video services has held steady for three years, averaging just under $8 per month since 2016. Here are the full details from its latest research report.
ACA’s New Focus: Communications, Not Cable
Say goodbye to the American Cable Association. The chief Capitol Hill lobbying group for America's smallest MVPDs is sporting a new name that the organization says "reflects a leading position for the association in the fast-growing telecommunications industry."
Townhall’s Conservative Capture: A PJ Pluck
Salem Media Group's Townhall just added another voice to its growing stable of conservative online news and views portals. For an undisclosed price, the digital division of a company known for its non-secular properties and Talk stations is growing.
‘New Fox’ 10-Q Alarm For Wall Street?
Last week top Wall Street analysts at MoffettNathanson initiated coverage on "New Fox" with a Buy. On Monday, the company that just acquired ABC published a 10-Q that at first glance contained a red flag. What does the respected financial house have to say now?
Streaming Behavior Insights A New ‘Total Audience’ Focal Point
The latest quarterly Nielsen Total Audience Report is out, and in addition to current media trends at large, more insight and data on the ever-growing world of streaming has gotten added attention from the nation's top audience measurement and consumer data firm.
VSiN’s Sports Betting Content Heads To NESN
New England's most prominent regional sports network has agreed to place VSiN’s Follow the Money morning show on one of its MVPD-distributed networks each weekday morning. As of Monday, the program airs from 7am-10am on NESNplus.
Entravision Rebrands Its Digital Marketing Arm
Entravision Communications' Hispanic consumer-targeted Pulpo digital advertising unit has just gotten a brand refresh. What does that mean? Here are the details.