Nielsen Q2 up 15% on Arbitron, Harris buys
Benefiting from its consolidation with Arbitron and resulting efficiencies, Nielsen’s Q2 revenues increased
Political TV advertising skyrocketing
An explosion of spending on political advertising on television — set to break $2 billion in congressional races, with overall spots up nearly 70% since the 2010 midterm election — is accelerating the rise of deep-pocketed special interests groups and wresting control from the candidates’ own efforts to reach voters.
Anne Kensington-Lott joins McGavren Guild
McGavren Guild Media, part of Genesis Media Holdings, announced Anne Kensington-Lott has joined the company as vice president, Hispanic platform.
Nielsen: Viggle improves TV ad effectiveness
Viggle, the entertainment marketing and rewards platform, has released findings from its “Brand Effect Study” showing that exposure to TV ads seen on both television and the Viggle app resulted in higher brand recall.
NV broadcasters to honor the late Jim Rogers
The Nevada Broadcasters Association, which will dedicate its 19th Annual Hall of Fame Scholarship Gala to honoring the memory of longtime broadcaster
NAB: Exclusivity rules foster investment in localism
FCC rules that enable broadcast TV stations to enforce the right to air network and syndicated television
T-Mobile, Sprint to jointly bid for spectrum in upcoming auction
The Telcom Industry has been going through secular changes, as companies are facing drops in their
Nevada Broadcasters to host 19th annual Hall of Fame Scholarship Gala
The Nevada Broadcasters Association will host its 19th annual Hall of Fame Scholarship Gala, honoring
Viacom declares quarterly cash dividend
Viacom announced that its Board has declared a quarterly cash dividend of $0.33 per share on both its Class A and Class B common stock.
Verizon, Level 3 blame each other on Netflix problems
Netflix, ISPs and the “transit providers" that interconnect with them—such as Level 3—are
WideOrbit acquires Admeta
WideOrbit, provider of advertising management software for media companies, has acquired Admeta, a leading provider of solutions for digital programmatic sell-side platforms
Monster Media, CC Airports debut charging stations
Monster Media, an interactive technology pioneer and designer of award-winning digital out-of-home
World Cup helps Univision Q2 soar
As the company continues to poke around for buyers, Q2 revenue was up increased 23%, boosted by
Horizon Media Survey: Millennials will keep soccer fever alive
Horizon Media fielded its latest Finger on the Pulse Survey surrounding the 2014 FIFA World Cup, which has been viewed by a staggering 50% of U.S. consumers. While public opinion suggests that soccer will fade back into obscurity in the United States after the World Cup, survey results suggest that the sport has staying power, due largely in part to Millennials.
Garvey Schubert Barer adds Brad Deutsch
Garvey Schubert Barer has announced the addition of Attorney Brad Deutsch to its DC office, where he will be a member of the Communications, Media and Information Technology practice group.













