New IHOP campaign uses TV, radio (video)
IHOP is breaking new ground via AOR McCann Erickson with a new campaign that debuted 5/21 and kicks off a summer-long schedule of promotions...
Skinnygirl Cocktails debuts how to “Drink Like a Lady”
The new campaign includes its first-ever national television commercial. The campaign makes its debut at the same time that the brand's new and expanded...
ABC wins the week in late-night
During the week of May 14, 2012, ABC ranked as the #1 network in late-night in Adults 18-49 for the 6th week running, leading...
FOX sets new broadcast record
Following last night’s star-studded AMERICAN IDOL Season 11 finale, FOX has won its eighth straight season among Adults 18-49, breaking its previous record for...
Colin Cowherd blasts New Orleans as unsafe (audio)
ESPN Radio talker Colin Cowherd blasted New Orleans on Tuesday for its lack of safety and hotel rooms. Cowherd said the city could be...
Make your product the consumer’s friend
A new study has found that consumers pick brands in much the same way that they form friendships – the research suggests that a...
Analyst sees relatively stable cable business
According to Wells Fargo analyst Marci Ryvicker, cable operators are moving to develop and deploy previously announced initiatives, are happy about upfront sales and...
Unattended AM-FM combo nailed by FCC
On three occasions an FCC agent attempted to inspect KZMX AM-FM in Hot Springs SD, and found the studio location locked up with nobody...
Barry Farber to receive Lifetime Achievement Award
Talk Radio Network’s veteran talker Barry Farber will be honored with the Talkers Magazine Lifetime Achievement Award on 6/7.
"I never tasted this kind of...
Idol surges 43% in finale
Last night’s AMERICAN IDOL finale from 8-10:07p delivered a preliminary 6.1/18 but is projected to go up to a 6.3 rating in Adults 18-49...
ABC scores biggest season-ending Wednesday in 5 years
Opposite Fox’s 2-hour American Idol season closer on the final evening of the season, ABC’s Wednesday night of finales earned a strong second place...
NBC: SVU matches 15-week time-period high
At 10 p.m. ET, "Law & Order: Special Victims Unit" (1.9/5 in 18-49, 7.0 million viewers overall) matched NBC’s highest 18-49 rating in this...
Obama ads focus on vets, Medicare
President Obama's campaign team released two new :30 spots this week that run across seven swing states as part of the president's $25 million...
Spot TV shown as targeted solution to network scatter
TVB has released a white paper, “Upending the Upfront/Scatter Duopoly,” which details how Spot TV’s cost, inventory, and targetability delivers distinct and significant advantages...
FCC June agenda sneak preview released
There are a few broadcast issues percolating away at the FCC at the moment, but none of them will be exposed to the light...