On February 13, a Lone Star State entrepreneur agreed to a transaction that will see, upon closing, the rebrand of Spanish Broadcasting System’s Mega TV operation by refocusing its programming on conservative political commentary and news en español.
Why did Orlando Salazar buy Mega TV, and what is his motivation for the creation of VOZ Media, having no media experience whatsoever? Salazar shared his vision in an InFOCUS Podcast.
Now, Salazar is being looked upon as the likely savior of a conservative Spanish-language Talk operation presently offering programming to an Audacy Inc. AM in Miami and iHeartMedia stations in Jacksonville, Orlando and Tampa.