He’s been with DMR/Interactive since taking the post of VP of Marketing Strategy in December 2019, helping shape the company’s strategy as media consumption habits were shook by the COVID-19 pandemic. Now, he’s been promoted to Executive VP of Strategy and Growth.
Earning the new role is Tony Bannon, who from 2011-2016 was a Cumulus Media Account Executive. He also spent more than a decade as a Program Director and talent for Mid-West Family Broadcasting in Rockford, Ill., and for Saga Communications in Lafayette, Ind.
DMR/Interactive President/CEO Andrew Curran says Bannon “has been instrumental in helping us stay ahead of where the industry is going, while never losing sight of what matters most: delivering meaningful results for our clients. We love to promote from within. Tony brings strategic vision, deep industry knowledge, and a genuine passion for innovation that make him the right leader for this next stage of growth.”
Bannon commented, “Data tells you who’s listening. Audience intelligence tells you who matters and where to find more heavy users. DMR/Interactive has spent decades helping clients do exactly that. As our investments in AI-driven tools continue to expand, we’re able to deliver even greater impact. I’m honored to step into this role and looking forward to the road ahead.”
