It’s a subsidiary of Banyan Software that supplies radio stations with compliance and content distribution software. And, it is starting off 2024 by celebrating the closing of licensing deals across two iHeartMedia units and the company’s entire roster of radio stations.
Thanks to the freshly signed contracts with Mr. Master, iHeart’s Premiere Networks and Total Traffic & Weather Network (TTWN), and all local iHeartMedia stations. A multi-year agreement is in place for Premiere Networks that keeps it the exclusive ad sales rep of Mr. Master’s barter inventory, spanning the 5,000 stations using Mr. Master’s AIM Premium software.
For TTWN, Mr. Master’s AIM Premium licensing agreement has also been extended. This licensing deal spans more than 2,000 stations using Total Traffic & Weather Network’s software.
Lastly, Mr. Master has renewed its AIM Premium licensing contract for multiple years
with all iHeartMedia stations. This comprises upward of 860 stations and 160 markets.
Mr. Master CEO Stu Jacobs commented, “We’re thrilled for Premiere to remain our ad sales partner and to continue our licensing partnerships with Total Traffic & Weather
Network and all local iHeartMedia stations. These partnerships have been a key part of Mr. Master becoming the industry’s leading compliance and distribution software company.”
Premiere Networks President Julie Talbott added, “Premiere has firsthand experience with the incredible network spot compliance and workflow benefits AIM Premium provides on both the network and local station level. We’re happy to continue serving as Mr. Master’s ad sales partner and exclusively repping Mr. Master’s network barter to advertisers.”
AIM Premium is a compliance and content delivery software that automatically
processes and delivers network spots, makegoods, and shows into automation systems. The workflow optimization software delivers network content within one minute and posts affidavits within 24 hours.
