Aiir Inc., a provider of digital solutions for radio stations, has added support for Bluesky to Studio Inbox, its listener interaction dashboard product.
Customers can now see replies to their posts or mentions of their handle on Bluesky, as well as reply, follow, like and repost. Bluesky sits alongside other content like WhatsApp, Instagram, Facebook, SMS, email, website form submissions and RSS feeds.
Studio Inbox brings all of these messages together in one screen. With an easy-to-use web-based interface, stations can organize messages in a way that works best for them – enabling on-air talent to focus on their show without the distraction of switching between tools.
The service also allows users to post content directly to Bluesky, such as news articles, from Aiir’s Social Publisher tool.
Aiir Chief Technology Oficer Gav Richards comments, “Bluesky has rapidly gained popularity in recent months, with millions of new users joining as an alternative to X (formerly Twitter). Our customers have requested the addition of Bluesky to Studio Inbox and we’re delighted to announce we’re launching this today.”
Studio Inbox is available in the U.S. on barter via Premiere Networks, with cash deals available in Canada, the U.K., and internationally.