As RBR+TVBR reported Monday, Coca-Cola is one of the biggest brands “reflecting the American spirit” ahead of the 250th birthday of the United States of America, based on new data from Brand Keys.
That all-American brand value could be fueling a renaissance in visual media advertising activity at an activity that in recent years had stumbled against Pepsico and other soft drink rivals. Today, Coca-Cola is a big Spot Cable believer.