Until January 2023, he ran Coastal Television Broadcasting Group’s Anchorage-based television stations, serving three markets across Alaska. Now, after three years as Local Sales Manger for “25 News” in Waco, Texas, he’s heading back to the 49th state in the union.
Rod Day is the new Market Manager for Connoisseur Media’s Alaska properties, acquired through its Alpha Media merger. He’s inbound from KXXV-TV.
“Day’s appointment signals Connoisseur Media’s continued commitment to strengthening its presence and performance across the country and within the Alaska region,” the company led by Jeff Warshaw said on Monday.
“I’m truly thrilled to be joining the Connoisseur Media team and working alongside leaders who have such a clear vision for our business,” added Day. “It’s also incredibly exciting to return to a market I love, one that I believe has endless potential. I can’t wait to get to know each member of the Anchorage team and work together to achieve not only their personal goals, but the goals we have for the entire team.”
Warshaw, Connoisseur Media’s CEO, praised the appointment, noting Day’s strong leadership reputation and deep understanding of both the market and the industry.
“Rod is exactly the kind of leader we want guiding our Alaska operations,” he said. “His passion for the Anchorage market, experience in broadcast and digital platforms, combined with his ability to build strong teams and elevate performance, makes him an outstanding fit. We are excited for the energy, vision, and expertise he will bring to our Alaska properties.”
Day joined Coastal Television as General Sales Manager in March 2020, rising to VP/GM at the start of 2021. Before that, he was in Houston, serving as Business Development Director for Toyota H Plan, a privately held company helping Toyota dealers across the country acquire new qualified customers ready to purchase a vehicle through lead generation as part of the benefit offerings of fortune 500 companies.
From June 2001 through July 2010 he was Director of Sales & Marketing for NCM Media Networks.
