A Local Media Company Goes OTA With Its Own Sports Network


When it comes to sports networks, nearly all involve a MVPD and are regional in their approach. This includes the Bally Sports RSNs owned by Sinclair Broadcast Group, the Baltimore-based media company that has taken a front seat on the rollout of ATSC 3.0.

A few miles to the southeast of Charm City, a local media company that has a formidable presence in the First State and across the Delmarva region is about to launch its own sports network. Only, it is to be a digital multicast piggybacking on its CBS affiliate.

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