LOS ANGELES — It’s been stated that the post-bankruptcy version of Estrella Media, formerly LBI Media, would propel itself into the OTT and rapidly growing advertiser-driven video on demand (AVOD) space.
Those efforts are now ramping up with the addition of a digital and streaming media executive who arrives from Sony Pictures Television Digital Networks and had a hand in the rollout of Crackle.
The platform has changed. The wealth of information, the data points, the need to share ideas and discuss the future of Hispanic radio have not.
And today, virtual offers even greater connectivity!