It’s known for its media workflow and measurement products, and it has a new Chief Revenue Officer. It will see him focus on accelerating Telestream‘s next phase of growth, the company says.
Earning the role is Joseph Hopkins, who will work closely with Telestream’s leadership, product, and commercial teams to build on the company’s established portfolio of workflow and measurement solutions, deepen strategic partnerships, and identify new ways to deliver value across the media ecosystem.
“Joseph brings a unique combination of commercial leadership, entrepreneurial thinking, and a deep understanding of where the media industry is headed,” said Telestream CEO Benjamin Desbois. “Throughout his career, he has helped organizations navigate significant technology transitions, identifying new opportunities and building the teams and strategies needed to capitalize on them. As we continue to evolve Telestream’s business offering and value proposition, Joseph’s experience and perspective will be instrumental in helping us accelerate growth and strengthen our position in the market.”
Hopkins’ resume includes roles as iStreamPlanet, where he helped bring some of the earliest live streams of major sporting events, including the Super Bowl and Olympic Games, to digital audiences. He later held senior leadership positions at Verizon Digital Media Services and served as Chief Revenue Officer at Make.TV, which was subsequently acquired by LTN Global. Most recently, he co-founded Alchemy Creations, a media technology advisory firm focused on emerging technologies, evolving business models, and growth opportunities.
Hopkins commented, “Telestream has an incredible foundation, built on decades of innovation, deep technical expertise, and trusted relationships with some of the world’s most important media organizations. I’m excited to build on those strengths at a time when the industry is undergoing another significant transformation. I’ve spent much of my career helping companies anticipate what’s coming next, and I see tremendous potential for Telestream to help customers navigate this next chapter.”



