Thanks to a facility upgrade in Portland, Ore., “WayFM” Worship Music format can be heard on Class C3 KKWA-FM, a full-market facility formerly leased by Alpha Media for its rhythmic Top 40 “WE” offering.
No longer needing an FM translator at 104.5 MHz with nearly full-metro coverage, Way Media and its COO, industry veteran Tim Dukes, have signed off on its sale.
The buyer is another broadcast ministry.
