AdbizMedia Info BureauIntelligence Briefs Esports: The CMO’s Millennial Male Connector By Adam Jacobson - March 8, 2019 0 FacebookTwitterWhatsAppLinkedinEmail Looking to connect with hard-to-reach millennial males? Esports could be the solution, and a newly released study from the Video Advertising Bureau (VAB) only cements this belief. The report, VAB notes, “is a primer on the esports category.” Please Login to view this content. (Not a member? Join Today!)