Lowe’s Dash Toward Home Depot

By on May, 2 2016 with Comments 0

Media-Monitors1by Dwight Douglas, Media Monitors

In the Radio Spot Ten last week, Media Monitors tracked The Home Depot maintaining its grip on #1 with 60,969 spots. GEICO stayed at #2 and ran 37,724 spots, while Walgreens remained at #3 airing 33,270 spots. Lowe’s made their move from #15 to #4 with 28,836 spots and McDonald’s moved up to #5 with 26,210 ads. O’Reilly Auto Parts parked at #6 with 23,639 spots, while JCPenney was #7 with 21,945 spots. Macy’s jumped from #12 to #8 airing 20,103 spots and ProFlowers bloomed at #9 with 19,896 spots. iHeartRadio was #10 with 19,738 announcements.

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About The Author: RBR+TVBR has been reporting on the business of broadcasting for nearly three decades. Beholden to no one, it is independently owned.

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