It owns a pair of AM radio stations and an FM translator that air regional Mexican programming under the “La Raza” brand, in addition to an AM/FM combo airing a Spanish Contemporary Pop format, and another full-power FM airing Latin Urban “Flow.”
The latter FM boasts a Latin Adult Contemporary format on its HD2 signal. Now, it could be gaining more exposure in Jacksonville, Fla., as Norsan Media has struck a deal with a religious broadcaster to purchase an AM radio station with two FM translators in the market.
