A Steady Flow of Spot Radio Activity for Progressive

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The latest Media Monitors Spot Ten Radio report shows that the auto insurance category, once a ferocious one for AM and FM radio in the U.S., has evolved with respect to the multiple advertisers that relied on Spot Radio to help grow their brands.


Absent this week is GEICO. Meanwhile, the home of Flo and Jamie is the big No. 1 by fully paid spots.

The total number of spot plays for Progressive comes in at over 51,000, making it a big leader for the week over cost-savings app The Upside.

Language learning app Babbel is third, while a new effort from The Home Depot lands it in the Spot Ten.