TORONTO — Montréal-based Cogeco Inc. and Cogeco Communications Inc., parent of the Breezeline MVPD in the U.S. (formerly Atlantic Broadband) has appointed a Chief Commercial Officer.
He’ll be responsible for leading the sales and marketing, digital, brand, product and community relations teams of Cogeco’s telecommunications business across Canada and the United States.
Assuming the role on August 26 is Mike Henry, who brings 30 years of leadership experience from the financial sector.
He previously served as EVP of Consumer Banking, Digital and Strategy at Home Trust. Before that Henry held multiple executive roles at multinational banking giant Scotiabank, acting as EVP/Chief Data Officer upon his departure.
“I am thrilled to welcome Mike to our team. His skills and expertise round out Cogeco’s leadership bench at a pivotal moment in the company’s transformation,” said Frédéric Perron, President and Chief Executive Officer of Cogeco. “Mike’s broad background and strategic vision will bring immense insight to our company, particularly to the digitization and advanced analytics components of Cogeco’s transformation plan, which will ultimately enhance our customer experience.”
— RBR+TVBR, in North York
