IAB releases Social Advertising Best Practices
Social media allows consumers to interact with brands and become marketing messengers themselves—leading to the transformation of what was once a one-way communication from...
mSpot partners with CBS Radio and Last.fm
mSpot, a mobile music and entertainment company, announced a deal with CBS Radio and Last.fm that will add over 100 live local radio stations...
Rachel Maddow Show launches iPhone app
Msnbc.com and Zumobi announced the launch of The Rachel Maddow Show application for the iPhone and iPod touch, offering consumers a new way to...
Hulu grows 490%
Nielsen Online says YouTube continued to rank as the No. 1 video Web brand with 5.5 billion total streams in April. Meanwhile, Hulu continued its explosive growth trajectory, increasing 490% in total
Opportunities for Internet Video on the TV
The IMS Research study Market Opportunities for Internet Video to the TV reveals that an estimated 65 million households worldwide had the capability of viewing Internet video on their television set
ABC.com #1 broadcast site in April
According to the latest data from Nielsen VideoCensus for April 2009, ABC.com stood as the dominant No. 1 online broadcast site for the month,...
Genesis now available on iPhone and iTouch
Genesis announces a partnership with Radiolicious, a subsidiary of Global Security Systems to stream its radio stations on iPhone and iTouch smart phones. Genesis...
AOL launches “Whereitsat.com”
AOL’s MediaGlow publishing division announced the launch of Where It’s At, www.whereitsat.com, a new website that serves as a guided tour of iconic pop...
Radio, TV stations drove $805 million in online dollars
According to new research from BIA Advisory Services broadcasters are showing signs of progress by developing Internet revenue for their stations. BIA estimates radio and televisions stations
ABC News launches YouTube channel
Its branded channel, youtube.com/ABCNEWS, features short form news content. The channel will include breaking news as it happens, highlights from newsmaker interviews, as well...
Gray Television, LSN extend partnership
LSN, Local Solutions Network, with the nation's largest network of local television news content to mobile users, announced that Gray Television has signed an...
Spacial Audio adds Regent
Spacial Audio has reached agreement with Regent Communications to supply stream hosting and ad insertion service to 59 of its stations. The stream hosting...
CBS Corp. forms CBS Interactive Music Group
The new business unit within CBS Interactive brings together the Company’s industry-leading digital music assets, including CBS Radio’s more than 100 music websites and online audio streams
Magna issues mobile ad forecast
Few media have captured the passions of consumers, marketers and inventory owners alike as the mobile advertising space has. With advanced devices increasingly common,...
IAB to revise Interactive ad unit standards
The Interactive Advertising Bureau (IAB) it has held its first meeting of the Re-Imagining Interactive Advertising Task Force, comprised of top online publishers, media...