Signs of recovery in the magazine business
The good news is that far more magazines are being launched than shut down these days, and even though the number of launches in...
“Nielsen Online Brand Effect” comes to the U.K.
The latest in Nielsen’s ongoing commitment to deliver end-to-end, cross-platform advertising measurement solutions worldwide: It’s a measurement and optimization solution which allows advertisers, agencies...
Nielsen Tops of 2012: Entertainment
According to a Nielsen Wire blog, Trilogies, cartoons and book adaptations dominated the DVD charts of 2012, with The Avengers, Hunger Games and Twilight...
Study identifies the DNA of happiness
Prosper Insights has done the research, and has discovered that more Americans are happy than not, that happiness is up compared to the initial...
California reps urge FCC to preserve white spaces
A memo issued by Republican members of the House Communications Subcommittee expressed the view that spectrum left unsold for the purpose of providing a...
Interaction with social ads: Attitudes vary by ethnicity
As social media continues to revolutionize the consumer-brand experience, Nielsen and NM Incite’s recent Social Media Report 2012 shows that unique, precision-driven opportunities for...
Sandy helps fuel November car sales surge
TrueCar.com estimates that 30,000 cars were not purchased during the month of October 2012 as a direct result of Hurricane Sandy. The good news...
Lots of holiday spending remains undone
According to Consumer Reports, despite record spending over Thanksgiving weekend and on
Walden outlines goals for House panel
Communications Subcommittee Chair Greg Walden (R-OR) plans to keep an eye on the FCC during the course of the 113th Congress, and may make...
DeMint exits Senate for think tank post
Jim DeMint (R-SC), who was expected to ascend to the top Republican spot on the influential Senate Commerce Committee, is headed instead for the...
Harris to sell Broadcast unit for $225 million
Harris, which makes most of its revenue from tactical communications gear used by the military, said it will sell its
IRFA: Radio industry angst, online and off
It was supposed to be a get-together for discussion of the "Internet Radio Fairness Act," with the main topic concerning how much money should
Mobile gift purchasing on the rise
Everybody knows that online retail activity is on the rise. A report from Prosper Mobile Insights noting that mobile devices are increasingly being used...
Watching TV? Don’t forget your smartphone, tablet
Tablets and smartphones have quickly become a technological staple of the modern family. While smartphone penetration in the U.S. is over 50 percent, tablet...
Mobile devices empower today’s shoppers in-store and online
With 2012 marking the first holiday shopping season where the majority of mobile subscribers own smartphones, today’s shoppers are better equipped than ever to...