Social media behaviors by generation
According to a new report from Fizziology, prepared by BaM, Handley and Jennette, marketers are still struggling with how to communicate
Coady Diemar: First Half 2014 Digital M&A Update
M&A deal value in Digital Media, Information & Technology increased 82% in the first half of 2014
Nielsen: On-demand users have spiked viewing
Whether it’s watching last night’s drama, last season’s premiere of a sitcom or an original series that doesn’t even air on terrestrial television, Americans are digitally smitten with discovering, catching up on and accessing content on their own terms.
Poll: Social media’s influence on buying decisions not strong
Only 5% of US adult consumers using social media sites say that these have any significant
Yahoo, Chernin bidding for YouTube’s Fullscreen
Yahoo is said to have submitted a bid of about $250 million to acquire Fullscreen, a company that
MFM opens nominations for “People to Watch” in 2015
MFM - The Media Financial Management Association, is accepting nominations for its 2015 “People to Watch” program, which recognizes emerging industry
Broadcasters Foundation elects new board members
The Broadcasters Foundation of America has elected four distinguished broadcast industry leaders to join its board. The new members were voted into office during the recent Board of Directors meeting, held last week in NYC.
Congressman asks Secretary of Defense about minority advertising
Congressman Hank Johnson (D-GA), continued and expanded his
Lexus, MGA launch branded content deal with CBS
The New York, New Jersey and Connecticut Lexus dealers and the Metropolitan Golf Association (MGA) have launched a unique advertising
Q1 US ad spend reached $34.9 billion
The Winter Olympics helped increase overall US ad spend nearly 6% in Q1. US ad revenue for the first three months of 2014 was $34.9 billion, with the Sochi games responsible for $600 million of incremental ad spend, according to Kantar Media. Sans the Olympics, US ad spend climbed 4%.
New members from TV, radio, agency sectors join CRE
The Council for Research Excellence (CRE) has approved the following as members: Joseph Abbruzo, Executive Vice President, Chief Exploration
At 80 years old, it’s time for a tune-up
Eighty years ago today [6/19], President Franklin D. Roosevelt signed the Communications Act into law
T-Mobile offers unlimited music streaming
T-Mobile announced 6/18 it will offer unlimited streaming music and the ability to test-drive an iPhone
FCC levies $35M fine on Chinese retailer for signal jamming devices
The Commission plans to issue the largest fine in its history against
Wells Fargo Securities: Takeaways from DC
According to Marci Ryvicker, Senior Analyst, Wells Fargo Securities and other analysts there, the impending