Programmatic buying coming to TV
Earlier this year, Interpublic Group announced that it was working to automate more of its media transactions. To this end, IPG announced that it would like to see 50% of all its media buys, not just online buys, transacted in a programmatic manner by 2016. According to IPG’s subsidiary Magna Global, there is a need to automate the buying of both national and local inventory in most media, including TV and radio inventory. We estimate the size of the media marketplace to be approximately $182 billion in 2012, including print media, consisting of newspapers, magazines and yellow pages (none of which are mentioned in IPG’s need for automation). For those not familiar with automated buying, one should think of machine to machine transactions, with computers making trading decisions within milliseconds.
Tom Leykis offers a tour, Ebay-style
The podcaster is offering a fun-filled afternoon to the highest bidder on Ebay. The winner will have Leykis pick them up for a personal...
Tribune cut 240 jobs in Q3
Tribune says it cut 240 jobs in Q3 as revenues continued to decline, according to a filing on 11/11. Tribune CEO Peter Liguori said in a statement that the results “did not meet our expectations,” despite the company’s strategic moves.
Premiere to end Randi Rhodes’ syndication
Premiere has decided to not renew her contract after a three-year run, say RBR-TVBR sources. She’s currently on around 40 affiliates and her run will end at the end of this year.
NBC on top all night long
The Voice got NBC started and the Blacklist closed the deal as NBC took the Monday Nielsen contest. After that, it was Sleepy Hollow-fueled...
Prairie Winds prevail as Armada sails out of Aberdeen
Prairie Winds Broadcasting is buying the six-station South Dakota radio group assembled by Armada Media. According to broker Kalil and Co., the buyer will continue to operate the cluster under the name Hub City Radio.
Prairie Winds Broadcasting is buying the six-station South Dakota radio group assembled by Armada Media. According to broker Kalil and Co., the buyer will continue to operate the cluster under the name Hub City Radio.
L&L picks up San Antonio cluster
$31M KJXK-FM/KTSA-AM/KZDC-AM, KHHL-FM, KLEY-FM, KSAH-AM, KSAH-FM & KTFM-FM San Antonio TX (San Antonio, Karnes City, Jourdanton, Universal City, Floresville TX) from BMP San Antonio...
Confidence gasses up ahead of holidays
One of the reliable factors to consider when assessing consumer confidence is the price at the pump. The National Association of Convenience Stores has been reporting counterintuitive results of late in the face of a falling price per gallon, but notes that the worm has finally turned. Caveat: It’s still not all that great.
CBS on track for billion dollar payday
There are a number of avenues via which CBS believes it can continue to grow, and one of them is a dual highway. It’s retransmission consent income – which comes in directly to CBS as a station owner and indirectly via reverse compensation as a major network operator.
NextRadio adds devices, listeners
The FM on cellphone initiative continues to pick up steam, according to TagStation, and it was given a big shot in the arm by the addition of three new consumer mobile devices that are part of the program. Meanwhile, the number of stations that have been accessed is approaching 5K.
Joel Hollander joins Entercom board
Hollander served as President and CEO of CBS Radio from 2002 to 2007 and as Chairman and CEO of Westwood One from 1997-2002. He...
Nielsen launches Nielsen Buyer Insights: Precision Marketing
It’s a new digital measurement service that enables the activation and measurement of online
Liberty Global eyeing Intel TV service
John Malone’s Liberty Global is in talks to acquire Intel’s online pay-TV service “OnCue” (currently under development), according to a Bloomberg report: “Malone would...
Radio maintains share of local ad revenues
So says a new report from BIA/Kelsey, “Local Radio Stations Profiles and Trends for 2014
Stocks end slightly higher; fresh record for Dow
Stocks edged up on Monday, resulting in a fresh record close for the Dow industrials, which tacked on 21.32 points, or 0.1%, to finish...