For longtime holders of Comscore stock, the last four years have been less than pleasant. In July 2019, shares were valued at $3.30 — down from $21.81 just five months earlier. Since then, Comscore stock was only able to rebound to $5. That was two years ago, and today the Nasdaq-traded issue is heading to a fresh record low, with pricing of just $0.74 as of 1:39pm Eastern.
Yet, Simply Wall St. wonders if Comscore shares are telling the full story? Why is that? It’s taken the approach that Comscore’s 0.2x price-to-sales ratio may make an attractive investment, as close to half the companies operating in the media industry have P/S ratios above 1x.
