Until Friday, she was the Director of Sales for Townsquare Media‘s Portland, Me., station group.
Now, she has been elevated to VP/Sales for Northern New England, which includes Portland and both Augusta, Me., and Portsmouth, N.H.
That would be Sarah Dobbins, who joined Townsquare in 2018.
Regional Market President and Chief Revenue Officer Christine Sieks said that Dobbins, since coming on board at Townsquare, “has demonstrated exceptional leadership and been a driver of innovation locally and throughout the company. With this newly created position, we’re aligned for even stronger revenue growth across all platforms.”
Corporate RVP of Local Media Rob Williams added, “Sarah has performed at a high level and had a profound impact on our company since returning home to Portland. Together with Christine Sieks and Regional Operations Manager Herb Ivy, our Northern New England team has the leadership and vision to continue to its winning ways.”
Dobbins commented, “Now more than ever, our local brands, digital marketing solutions and attribution tools make Townsquare a powerhouse in Northern New England. I am excited to partner with Sieks in maximizing our resources to drive sales growth throughout Maine and New Hampshire.”
Veterans of Clear Channel and iHeartRadio may recall Dobbins from her time in San Diego. From May 2015-May 2020 she served as GSM of iHeart’s stations in “America’s Finest City.” She also served as Director of Integrated Media for iHeart/San Diego.
