An individual who previously held leadership roles at video marketing technology company Eyeview, TiVo Research, Magid and NBC Universal will now work closely with 605’s client base to help them increase the effectiveness and efficiency of their media campaigns.
Brian Katz has been hired by 605 as VP Sales.
Katz is a TV and digital research veteran with more than 20 years of experience.
“Brian has lived and breathed research and insights initiatives in the TV advertising industry over the course of his career, with a proven track record for driving sales, generating new client partnerships and improving ROI. He has witnessed the evolution of TV viewing and advertising over the past two decades, and we love what he adds to the 605 team,” said Noah Levine, Chief Revenue Officer at 605.
“I’m super excited to join 605 and continue to evolve and advance the TV industry’s standard of measurement,” said Katz.
Katz previously held leadership roles at video marketing technology company Eyeview, TiVo Research, Magid and NBC Universal; he will work closely with 605’s client base to help them increase the effectiveness and efficiency of their media campaigns.
