TV Political Ads Build Momentum

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Democrat and RepublicanOne campaign is dominating television advertising in the top markets. Media Monitors tells us which one.


Hillary Clinton’s campaign recently ran 7,410 spots in her quest to become the Democratic nominee and president of the United States. The information covers television ads in the top 60 DMAs, according to Media Monitors.

Donald Trump’s campaign got some support in the same period from an ally in the form of the National Rifle Association – Political Victory Fund which bought 288 spots for Trump. The NRA Political Victory Fund (NRA-PVF) is NRA’s political action committee which contributes to candidates they believe will uphold their stringent view of the 2nd Amendment.

In the last ten days, there were 1,569 spots aired against Donald Trump by the Priorities USA Action PAC, a known supporter of Hillary Clinton. On the other side, there were 7 spots run by the Super PAC Rebuilding America Now against Hillary Clinton. Rebuilding America Now is a pro-Trump PAC.

The figures cover the period of June 24 to July 3, 2016.