What to pack into a PAC ad

By on Oct, 20 2014 with Comments 0

Gregg-SkallElection Day is almost upon us, and political ads are descending on the American public like snowflakes in a blizzard – well, not snowflakes exactly, unless they are exceptionally and unnaturally loud ones. For broadcasters, the ads bring in lots of cash, but also come with a lot of rules attached. Communications attorney Gregg Skall of Womble Carlyle Sandridge & Rice unpacks the complexities of third party advertisements for rapid referral as the current election cycles gets white hot.

Click here to Login & view the full article & read our famous RBR+TVBR observation (Not a member? Join Today!)

About The Author: RBR+TVBR has been reporting on the business of broadcasting for nearly three decades. Beholden to no one, it is independently owned.

Comments are closed.