When To Engage With Your Consumers Via Social Media

By on Oct, 26 2016 with Comments 0

Everyone knows that connecting with consumers via their preferred social media platform is now an essential conduit for brand-building and relating on an interpersonal level with your audience.

What everyone still doesn’t know is just when to engage with your digitally savvy super fans. A recently revealed TrackMaven study has the answers, which could greatly benefit not only your top air talent but also your sales and marketing team.

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About The Author: Adam R Jacobson is a veteran radio industry journalist and advertising industry analyst with general, multicultural and Hispanic market expertise. From 1996 to 2006 he served as an editor at Radio & Records.

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