95.7 The Jet debuts in Seattle
CCME/Seattle debuted of “95.7 The Jet, Seattle’s Variety From the 70’s, 80’s and More” on 8/8. The move coincided with morning man Bob Rivers announcing his decision discontinue The Bob Rivers Morning Show. Leading up to his final show on 8/8, the iconic Seattle personality hosted nine farewell shows to say goodbye to listeners, advertisers and co-workers.
95.7 The Jet will feature a wider variety of music, including 70’s favorites like Fleetwood Mac, The Eagles and Heart, but also stretch wider and showcase more variety from 80’s artists like Madonna, Prince and Bon Jovi. The new station will give listeners a chance to win $1,000 each weekday starting Monday, August 11, when they hear The Jet $1,000 Artist of the Day. The on-air programming lineup will be announced soon.
“Seattle is a great radio town and listeners have a high musical passion and intellect. What we learned talking directly with listeners and doing extensive research is that expectations for Seattle radio have changed, and wider playlists with more variety are desired,” said Keith Cunningham, VP/Programming for Clear Channel Media and Entertainment Seattle. “We saw the opportunity to take the best of 95.7 KJR FM, add more variety, and create a more modernized presentation. Re-branding as The Jet was a no brainer and a nod to our love for Seattle’s history in aviation and airline manufacturing.”