Sunday, September 29, 2024

Paul Davis launches campaign on The Weather Channel

Paul Davis Restoration, a national franchise company and provider of fire, water and mold damage restoration services for residential and commercial properties will launch...

Entravision to present at Innovative Dealer Summit

Entravision Communications announced eremy Basil Dannebohm, Internet Sales Manager for Entravision/Denver, will participate in the upcoming automotive dealer event called “Innovative Dealer Summit” being...

GM snags Hyundai marketer for Chevy

General Motors tapped Hyundai's top U.S. marketer, Chris Perry, making him Chevrolet's fourth top marketer in the past 13 months. This is the latest...

Kohl

The annual back-to-school national television ad battle is in full force and data from Ace Metrix, provider of television advertising analytics, shows that an...

Grey gets $119 Million Red Lobster account

Red Lobster has tapped Grey, New York as its new creative AOR, besting IPG’s DraftFCB, WPP's Ogilvy and Publicis Groupe's Saatchi, New York in...

McGavren Guild gets more Good Karma

McGavren Guild Media has had a good week. Along with signing Pittman Broadcasting and Broadcast Partners, the rep firm has also signed Good Karma...

Carl's Jr. launches effort for Philly Cheesesteak Burger

Meat lovers will no longer be forced to make the critical choice between a Philly Cheesesteak sandwich or a delicious charbroiled burger. The new...

Latest BP radio ad counts up dramatically

Media Monitors, the leader in broadcast and cable monitoring released the latest BP ad counts for Radio, TV and Cable for the week of...

Energizer consolidates with TBWA

Energizer has named TBWA Worldwide as its global agency network for the Energizer and Eveready brands. Energizer Household Products was previously served by two...

Arbitron sponsors ANA Multicultural Excellence Awards

For the second year, radio will be included as a category in the Arbitron-sponsored Association of National Advertiser’s 10th Annual Multicultural Excellence Awards competition....

Pittman Broadcasting, Broadcast Partners choose McGavren Guild

McGavren Guild Media announced the addition of both the Broadcast Partners and Pittman Broadcasting groups to their roster in Lafayette, Louisiana. Charles Sagona, Pittman...

Ford Fusion hybrid featured in USA

USA Network has entered into a multi-platform partnership with Ford for its original series White Collar that will feature the brand's Fusion vehicle across...

Melissa Joan Hart joins Pillsbury Cinnamon Rolls for contest

Nearly four in five Americans find it difficult to spend quality time with their loved ones, even on the one day of the week...

Media Monitors looks at San Diego, Food & Beverage category

According to Arbitron, San Diego is the 17th largest radio market with a population of 2,578,900. According to Media Monitors’ analysis, the #1 advertiser...

Aflac launches new TV spot; adds social media

Aflac’s new television spot, dubbed "Spicy," features the renowned Aflac Duck and NBC/Food Network star and chef, Guy Fieri, grilling up a new message...