BIA Advisory Services in August forecasted that the industry will earn $171 billion in 2025. But understanding what’s behind that number is essential to succeeding in 2025, says Tom Buono, founder of the BIA companies and a Managing Director and co-founder of BIA Capital Strategies.
As such, Buono asked his team of analysts to identify the top 10 trends driving opportunities for local media next year. What did they find?