When the dust settles, OTT TV could be good for everyone
Aereo couldn’t convince folks it was an innocent TV antenna or simple OTT (over the top delivery service) so now they’re going to put on the lipstick of the cable companies…yeah, lotta love there! But no big deal, because there is plenty of stuff – good, bad, mediocre – streaming over the air and the new (getting cheaper) 4K Smart TVs are ready for the streams.
While cable, telco, wireless, even social sites fight over the “ownership” of the choke points of the internet (infrastructure/spectrum), the M&E industry is running hard to learn exactly how they monetize the stuff they put on your screen. The one thing they all seemed to agree on at the recent Broadband TV conference is … it’s complicated.