Univision ranks as the #1 network for the entire week among Adults 18-34. Univision continues to be the summer’s #1 pick among Adults 18-34.Univision Broadcast Prime Highlights – Week of August 22, 2011 to August 28, 2011.
Univision was the #1 broadcast network in primetime among Adults 18-34, out-delivering ABC (+60%), FOX (+69%), NBC (+37%), and CBS (+38%).
Univision was the #3 broadcast network in primetime among Adults 18-49, out-delivering ABC (+8%) and FOX (+38%.)
Univision ranks as the #1 broadcast network for the entire summer among Adults 18-34 beating FOX (+8%), ABC (+12%), NBC (+30%), and CBS (+85%.) Univision has also posted year-to year audience increases among Adults 18-49 and Total Viewers 2+.
Univision was the #1 network on four out of seven nights last week among Adults 18-34.
Univision out-delivered two or more of the English-language broadcast networks (ABC, CBS, NBC or FOX) on six out of seven nights last week among Adults 18-49. Univision also out-delivered two or more English-language broadcast networks on every night last week among Adults 18-34.
Univision aired 11 of the top 20 programs this past week among Adults 18-34.
Led by “Fuerza del Destino,” Univision ranked as the #1 broadcast network for the week from 9PM to 10PM among Adults 18-34 and ranked #2 among Adults 18-49.
From 8PM to 9PM airing “Teresa”, Univision ranked as the #1 broadcast network for the week among Adults 18-34 and ranked #2 among Adults 18-49.
Thus far in 2011, Univision continues to be the #3 broadcast network averaging more Adults 18-34 viewers than CBS (+15%) and NBC (+17%).
Season-to-Date, Univision continues to post year-to-year primetime audience increases among Adults 18-49 (+6%) while the English-language broadcast networks are reporting audience declines (ABC -8%, CBS -8%, NBC -11%, and FOX -5%); Univision’s audience also increased among Total Viewers 2+ (+6%) and Adults 18-34 (+4%).
Versus the comparable week a year ago, Univision’s audience has increased among Total Viewers 2+ (+7%), Adults 18-49 (+6%), and Adults 18-34 (+5%.)
In its fourth week on air, “La Fuerza Del Destino” continues to break weekly records, posting its highest weekly performance to-date among Total Viewers 2+ (4.8 million), Adults 18-49 (2.6 million), and Adults 18-34 (1.5 million.) The novela also ranked as the top-rated program for the third consecutive Friday among Adults 18-34 (1.4 million)
Univision was the #1 network for the 3rd consecutive Friday night among Adults 18-34 and ranked #2 among Adults 18-49.
Univision aired the top 2 programs for the night among Adults 18-34 including the #1 program for the night, “Fuerza del Destino” (The Power of Destiny) and #2 ranked “Teresa.” Both programs delivered more Adult 18-34 viewers than the “NFL Game” on FOX and ABC’s “20/20.”
Univision’s entire prime line up ranked among the top ten programs among Adults 18-49 including the #2 program for the night, “Fuerza del Destino” (The Power of Destiny,) #3 ranked “Teresa,” and #6 ranked “Rosa de Guadalupe.”
On Saturday night Univision was the #2 network among Adults 18-34 attracting more viewers than FOX (+45%), ABC (+27%), and NBC (+231%.)
Univision’s “Sabado Gigante” (Giant Saturday) was the #2 program for the night among Adults 18-34 and #3 among Adults 18-49.
On Sunday night, Univision ranked as the #2 network among Adults 18-34. Audiences continue to tune in to Univision’s talent competition “Pequeños Gigantes” (Little Giants), the #3 program Sunday night among Adults 18-49 and Adults 18-34.
Led by the continued success of Pequeños Gigantes, Univision was the #1 network among Kids 2-11 and #2 ranked among Teens 12-17 for the entire week.
(source: Univision Source: The Nielsen Company, NPM ;(08/22/2011-08/28/2011) M-Sat 8pm-11pm, Sun 7pm-11pm. Season-To-Date: 2010/2011 (09/20/2010-08/28/2011) and 2009/2010 Season-To-Date (09/21/2009-08/29/2010). Live+SD)
