Viacom Chief Talks Up Leadership, Flagships

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bobbakishBy Adam R Jacobson
RBR + TVBR


HOLLYWOOD, FLA. — Bob Bakish, President/COO of Viacom, is following through on words of action that met muster with Shari Redstone and the powers that be at National Amusements upon earning permanent leadership stripes in mid-December at the media company.

“It was evident from my standpoint and their standpoint that the company needed a plan,” Bakish said during a one-on-one interview held Wednesday morning at the Morgan Stanley Technology, Media & Telecom Conference at The Palace Hotel in the heart of San Francisco.

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