Rear guard mission in Detroit?

By on Aug, 27 2014 with Comments 0

nash_logoAll you have to do is have a baby over Labor Day weekend, assign the middle name Nash to the new arrival, and certify that this took place to Nash-FM 93-1 Detroit and a hefty pile of diapers is yours, courtesy of Cumulus Media!

The offer is being billed as the “I’m Already IN Labor-Day Weekend.”

Anyone and everyone who has a baby over the weekend and includes Nash on the birth certificate will get 93 free diapers, so long as they can produce a birth certificate and notify the station by close of business Tuesday 9/1/14.

RBR-TVBR observation: We never cease to be amazed by the thoughtful creativity of the radio promotional community. Never before has it been so clear that this profession is not just a job, it’s a doody.

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About The Author: RBR+TVBR has been reporting on the business of broadcasting for nearly three decades. Beholden to no one, it is independently owned.

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