Radio News: Westwood One, Cumulus, Bold Gold, Dragons
In today’s cornucopia of radio items, Westwood One Sports is ready for some playoff football, Cumulus employees in Cincy love free speech and “The Interview,” Bold Gold raised cash for charity and Imagine Dragons touted the airplay their latest album is getting.
* The entire NFL playoff derby will be available on Westwood One Sports, straight through to the Super Bowl. The network did not reveal which football teams would be featured in the final broadcast – hmmmmm…….
* In a blow for freedom of speech, employees at Cumulus Media’s Cincinnati radio cluster are running free ads for “The Interview” and running editorials on its behalf. WRRM-FM (Warm 98), WGRR-FM (103.5 WGRR), WOFX-FM (92.5 The Fox), WNNF-FM (94-1 Nash FM) and WFTK-FM (96 Rock) are all involved in the show of support.
* Pocono Mountain area Bold Gold Media proved that radio can make a significant difference in even a small market, raising over $20,000 for the Wayne County Children’s Charity, bringing its total contribution to more than $170,000.
* Add Imagine Dragons to the list of musical acts using radio as a vehicle to sell their wares. There album “I Bert My Life” has been using Modern Rock, Alternative and Top 40 radio to get cuts from the album out before the music-buying and concert-attending public.