Radio revenues were flat – actually up 1.8% on a same station basis – but TV plunged 13.7% and newspaper revenues from continuing operations fell 6.9%. All in all, Journal Communications reported August revenues down 7.5% to 37 million bucks.
With two fewer stations than a year ago, radio revenues were flat at 7.2 million. But if you factor out those two stations which were sold, the remaining radio stations at Journal Broadcast Group improved revenues by 1.8%.
TV’s tough showing was largely due to political advertising dropping sharply from a year ago and softness in national sales. The 13.7% decrease brought TV revenues to 9.3 million for the month.
Publishing revenues from continuing operations fell 6.9% to 20.4 million, with the flagship Milwaukee Journal Sentinel posting a 6.5% drop in ad revenues.