Political TV advertising skyrocketing

By on Jul, 28 2014 with Comments 0

Pile of MoneyAn explosion of spending on political advertising on television — set to break $2 billion in congressional races, with overall spots up nearly 70% since the 2010 midterm election — is accelerating the rise of deep-pocketed special interests groups and wresting control from the candidates’ own efforts to reach voters.

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About The Author: Carl has been with RBR-TVBR since 1997 and is currently Managing Director/Senior Editor. Residing in Northern Virginia, he covers the business of broadcasting, advertising, programming, new media and engineering. He’s also done a great deal of interviews for the company and handles our ever-growing stable of bylined columnists.

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