What Will Nielsen Say On Analyst Day?

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Nielsen1Nielsen Holdings is set to discuss its performance to the Wall Street investment community.


The company is putting the final preparations together for its 2016 Analyst Day, set for tomorrow (Dec. 8) in New York.

The event will feature presentations, and Nielsen confirms that it intends to provide commentary on its financial outlook for fiscal 2016 and fiscal 2017.

The event will begin at 8 a.m. Eastern and attendance is by invite only.

However, the event will be videocast live and can be accessed via Nielsen’s Investor Relations website at ir.nielsen.com.

Nielsen shares finished Tuesday’s trading at $42.40, down a penny. At present, the company’s stock is trading just above its 52-week low of $41.85.

The company’s shares plunged Oct. 25 to $45.65, from $54.93 the previous day, as investors reacted to a poor Q3 2016 earnings report. Nielsen missed many of the Street’s forecasts, reporting a 7% dip in GAAP net income, to $132 million, and diluted net income per share of 36 cents, off 5.3%. For non-GAAP results,  growth was seen — adjusted net income (ANI) increased 3.1%, to $266 million. This reflects a diluted ANI per share gain of 5.7%, to 74 cents. But, that fell short of the average estimate of six analysts surveyed by Zacks Investment Research, of 76 cents per share.

Meanwhile, it remains to be seen how analysts will tackle the huge dip in November 2016 Cable Network Coverage Area Universe Estimates, which the company concluded as accurate after an intense week-long review by many staffers.

Then, there is the PPM problem that many radio stations are still asking questions about.

In early November, Nielsen Audio swiftly responded to a glitch that impacted — to some extent — data collection in some 8% of all installed Portable People Meter (PPM) devices across all 48 markets for the first week of the December 2016 monthly survey period.

With the PPM set for use in all TV markets, Nielsen should have plenty to discuss come Thursday.


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Adam R Jacobson is a veteran radio industry journalist and advertising industry analyst with general, multicultural and Hispanic market expertise. From 1996 to 2006 he served as an editor at Radio & Records.