Myers to exhibit at the 2014 PMDMC

By on May, 22 2014 with Comments 0

MyersMyers, developer in broadcast management software, has announced that they will be exhibiting at the upcoming Public Media Development and Marketing Conference (PMDMC). PMDMC is public media’s largest conference happening July 10-12 at the Hyatt Regency in Denver. Myers will be exhibiting in booth #317. PMDMC is devoted to issues surrounding revenue generation, marketing, and management. It is attended by more than 1,000 public media professionals.

Myers will be demonstrating their most recent ProTrack Broadcast Management Software product release, 6.07. The release, which is now available to all Myers’ clients, includes advancements in sales functionality designed to help sales teams better manage and drive revenue.  The product release also includes monetization of non-linear content, enhanced reporting capabilities, and improvements to the user interface.

“Attending PMDMC provides us an opportunity to connect and collaborate with our clients in an environment where sales is leading the conversation,” said Crist Myers, CEO and President. “Not only are we able to show clients the new sales functionality in ProTrack, but we are also able to learn from them what their challenges are so that we can better address those in our continued product development efforts moving forward.”

In addition to unveiling the new product functionality, a Myers ProTrack Product Specialist will be at PMDMC to share best practice tutorials for the product and its functionality. ProTrack is designed for media facilities that produce, acquire, schedule, and manage content. It specifically helps increase profitability by boosting productivity with a seamless flow of assets – from acquisition to reconciliation.

About The Author: RBR+TVBR has been reporting on the business of broadcasting for nearly three decades. Beholden to no one, it is independently owned.

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