Multiplatinum group sends new release to radio
Boyz II Men must know something about how to sell an album or two – so far, they’ve sold 64 million of them – so it’s instructive when they note that they are making their newest single available to Urban AC radio stations right from the get-go.
The new album is “Collide,” which it says will be released on BMG 10/21/14.
The band, which includes Nate Morris, Shawn Stockman, and Wayna Morris and is said to be the top seller in R&B history, has already put out a single in advance of the album’s availability.
They noted on Tuesday 9/16/14 that it was impacting on Urban AC outlets.
RBR-TVBR observation: This is just one more unsolicited to the power of radio as a way for musicians and labels to monetize their recordings, not to mention help them to sell concert tickets and paraphernalia.
Is it fair for artists and labels to hand a recording to radio stations and say “please please play this,” and then with the other hand reach out and ask for a performance royalty?
One more time: when a song spins on radio, it is for all intents and purposes a three-minute commercial. Musicians know this, so it is time for radio and recording to cease hostilities and get back to working for each other’s benefit as they have for decades.