Media News: Moody’s, consumers, Cox, AdLarge

By on Dec, 17 2014 with Comments 0

Moody'sToday’s haul of media items includes Moody’s look at at-risk company totals, the state of consumer satisfaction, a charity supported by Cox Enterprises and a new client for AdLarge Media.

* Moody’s list of at-risk companies – with CFRs of B3 or lower – grew during 2014 but not severely, up from 146 in March 2013 to 174 as of 12/1/14. Moody’s says low interest rates and ample liquidity are helping, and the new total is well below the post-crisis peak of 290 troubled companies.

* Consumers are less satisfied with those selling goods and services, says the American Customer Satisfaction Index. Satisfaction was reported down 0.7% for Q3 – ASCI says this could be a drag on overall economic improvement as unsatisfied consumers curtail spending.

* Cox Enterprises pulled in $1.7M in support of men’s health organization Movember Foundation. Movember raised $885K and the James M. Cox Foundation matched it.

* AudioBoom, a social audio platform, is turning its national sales representation over to AdLarge Media. The services has personalization and sharing features with multiple opportunities for advertiser participation.

About The Author: RBR+TVBR has been reporting on the business of broadcasting for nearly three decades. Beholden to no one, it is independently owned.

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