iHeartMedia continues to build bridges with musicians

By on Oct, 10 2014 with Comments 0

iHeartMediaRadio stations in the iHeartMedia portfolio and the musicians that are heard on them are teaming up for another iHeartRadio Jingle Ball Tour, bring air talent and musical talent together in markets thoughout America.

The Tour is scheduled to make stops in Los Angeles; Minneapolis; Philadelphia; New York; Boston; Washington, D.C.; Chicago; Miami; and Tampa, with additional Jingle Ball concert events in Dallas; Seattle; Atlanta; and Columbus.

The roster of musical talent includes Taylor Swift, Maroon 5, Sam Smith, Ariana Grande, 5 Seconds of Summer and other established and emerging acts.

“The iHeartRadio Jingle Ball Tour has become the marquee annual holiday event in every city on the tour,” said Tom Poleman, President of National Programming Platforms, iHeartMedia. “iHeartRadio and our radio stations bring the hottest artists in music straight to fans throughout the country every day and the iHeartRadio Jingle Ball Tour brings the biggest artists to our listeners for the most highly anticipated annual holiday music events.”

One of the concerts, Z100’s Jingle Ball in New York, will video stream exclusively on Yahoo Live www.yahoo.com/iheartradio for fans nationwide live and broadcast live on iHeartMedia CHR stations – that one is pegged for Friday, 12/12/14, at 8 p.m. EST. It will also be aired about a week later, as a nationwide broadcast on The CW Network on Thursday, 12/18/14 at 8PM eastern.

“What started out as a local holiday concert in New York has become a nationwide phenomenon and a global television event,” said John Sykes, President of Entertainment Enterprises at iHeartMedia.  “Fans throughout the country can watch live on Yahoo, listen live on our radio stations and tune into the nationally televised rebroadcast of the iHeartRadio Jingle Ball on the CW Network to experience this year’s amazing performances.”

RBR-TVBR observation: Always glad to see anything that serves to strengthen the bond between radio and music. These two businesses are dependent upon one another when it comes to maximizing their potential, and we love it when we see them both working and playing well together.

About The Author: RBR+TVBR has been reporting on the business of broadcasting for nearly three decades. Beholden to no one, it is independently owned.

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