How to Create a Data-Savvy Sales Team

By on Apr, 8 2016 with Comments 0

JoshKnauerBy Josh Knauer

A paradigm shift is in progress regarding how advertising is sold and purchased, and big data is very much a part of it. However some sales professionals may not be ready for the change. Rhiza CEO Josh Knauer tells RBR+TVBR readers how to  bring them up to speed.

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About The Author: RBR+TVBR has been reporting on the business of broadcasting for nearly three decades. Beholden to no one, it is independently owned.

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