AdbizRadio NewsTech Roundupthe HOT List How SDK Will Change Measurement By RBR.com - March 18, 2016 0 Facebook Twitter WhatsApp Linkedin Email So what is Nielsen’s proprietary Software Development Kit and what will it do for radio’s digital audio ratings? First, a little explanation of how radio is measured today and how it will be in the future, is needed.Please Login to view this premium content. (Not a member? Join Today!)