The big news in television is that the Supreme Court is reviewing the Aereo case. Aereo is a maverick, a firm offering TV viewers an opportunity to watch and record over-the-air television broadcasts through Internet technology. In the business world, mavericks are often a blessing. They innovate; they seek ways around antiquated rules or customs; and, they bring consumers new products and services, often at a lower price. As a new entrant, Aereo threatens the status quo in television distribution and may provide distributors and consumers more competitive choices and lower priced options. Of course, that’s not how established broadcasters see it.
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The big news in television is that the Supreme Court is reviewing the Aereo case. Aereo is a maverick, a firm offering TV viewers an opportunity to watch and record over-the-air television broadcasts through Internet technology. In the business world, mavericks are often a blessing. They innovate; they seek ways around antiquated rules or customs; and, they bring consumers new products and services, often at a lower price. As a new entrant, Aereo threatens the status quo in television distribution and may provide distributors and consumers more competitive choices and lower priced options. Of course, that’s not how established broadcasters see it.
