Guess FM 97.7 debuts in Memphis

By on Jun, 21 2013 with Comments 2

Guess FM 97.7Mighty Media Group’s Guess FM, the newest radio station in Memphis, signed on 6/21 featuring a non-stop marathon of all kinds of pop, rock and soul hits. The “Guess What’s Next?” format has something for almost everyone and is unique to Memphis. Similar stations have become among the most listened-to stations in many markets across the country. For listeners in outlying areas, Guess FM is also being simulcast on AM 830 whose signal reaches across several states.

“We’re very excited to launch a brand new station for all types of music lovers here in the Mid-South,” said PD Tom Freeman. “Guess FM takes a fun, casual approach and our broad playlist sounds like a gazillion songs and artists. Listeners can tune in to “Guess What’s Next?” for days or weeks without hearing the same songs over and over and over again like most other stations.”

Mighty Media Group also operates The Rebel 95.3 “Your New Country Leader” and Y105.5FM “Your Country Favorites.”

General Manager Diana Smith commented, “Memphis, and the entire Mid-South now have a station they can truly call their own. Guess FM is driven by focusing on all kinds of music that can appeal to the whole family and also be perfect for office listening. Guess FM can also be heard on a live stream at www.guessfm.com.”

Mighty Media Group says it’s one of the fastest-growing media companies in the Mid-South and also publishes the quarterly “Country Savings Guide” direct mail magazine.

Guess FM was created in Memphis with the guidance of programming consultant Joel Folger, nationally famous for his Bob FM and Jake FM formats.

Here’s the first hour’s playlist for Guess FM:

1991 Mark Cohen – Walking in Memphis

1982 John Mellencamp – Jack & Diane

1971 Isaac Hayes – Theme From Shaft

1977 Aerosomith– Walk This Way

1983 Cindy Lauper – Girls Just Wanna Have Fun

2006 Justin Timberlake – Sexy Back

1964 The Beatles – Twist & Shout

1981 Cars – Shake It Up

1972 Elvis Presley – Burning Love

1998 Matchbox 20 – Push

1985 Tears for Fears – Shout

1986 Bon Jovi – You Give Love a Bad Name

1979 Anita Ward – Ring My Bell

1983 ZZ Top – Sharp Dressed Man

1993 Sheryl Crow – All I Wanna Do

1989 Roxette – The Look

2013 Pink – Just Give Me a Reason

1972 Al Green – Let’s Stay Together

1987 Def Leppard – Pour Some Sugar On Me

1985 Madonna – Into the Groove

1967 Sam & Dave – Soul Man

About The Author: Carl has been with RBR-TVBR since 1997 and is currently Managing Director/Senior Editor. Residing in Northern Virginia, he covers the business of broadcasting, advertising, programming, new media and engineering. He’s also done a great deal of interviews for the company and handles our ever-growing stable of bylined columnists.

  1. Michael Beckley Says:

    I just found this staion. After 15 minutes of listening on a friday night, I’m in. Number one on my dial. and I do mean dial. I’m running vintage audio here in Munford, and its clear as a bell.

  2. Jeff hendrick Says:

    reminds me of 106.5 fm up in saint Louis, Missouri.





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