GEICO Breaks Glass Ceiling

By on Aug, 8 2016 with Comments 0

Media-Monitors1by Dwight Douglas, Media Monitors

In Media Monitors Radio Spot Ten last week, after 18 weeks at #1, The Home Depot slipped to #2 with 36,890 spots. The new #1 is GEICO airing 45,501 spots. Walgreens moved up from #12 to #3 with 29,355 ads. McDonald’s stepped up to #4 airing 26,424 spots, while AutoZone parked at #4 for another week running 25,444 spots. Macy’s soars from #25 to #6 with 25,431 spots and JCPenney remained at #7 with 22,838 spots. O’Reilly Auto Parts slipped to #8 with 20,579 spots, while NBCUniversal leapt like an Olympic athlete from #88 to #9 with 19,360 spots. MetroPCS took #10 airing 18,366 spots.












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About The Author: RBR+TVBR has been reporting on the business of broadcasting for nearly three decades. Beholden to no one, it is independently owned.

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