GatesAir Welcomes Neville Cumming

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NevilleCummingNeville Cumming is returning to what is now GatesAir as director of key accounts. He was the former Strategic Sales Manager for Harris Broadcast.


Neville comes to GatesAir to support broadcast groups at a time when the over-the-air TV landscape is undergoing substantial transformation, including the multi-year spectrum repack and an expected transition to the next-generation ATSC3.0 digital TV broadcast standard.

His experience in television includes a lengthy stint with the BBC before transitioning to positions with manufacturers. This includes more than a decade with Harris Corporation, where he held sales management sales roles with its microwave and broadcast communications divisions.

When Imagine Communications and GatesAir were created after Harris divested its broadcast division, Neville remained with Imagine to help customers transition to IP-based workflows.

In his new role, he notes that timelines will be the greatest challenge associated with the repack, and he will focus on helping customers make plans, define goals and execute schedules as the current UHF bidding process continues.

Based in San Jose, California, Neville reports to Joseph Mack, vice president of sales, Americas.